DAPA Research has a better understanding of
Massachusetts demographics and trends based on our experience and
performance including existing primary and secondary sources in the
polling industry.
We have gained a greater insight of likely voter’s attitudes towards
their futures, their political leaders, and the key issues driving
each race. Our unique mix of corporate, political, and
academic superiority is envied in the polling industry.
You will receive from us a level of personal attention and
involvement in your project that few other pollsters will match.
We restrict our clientele to a limited number of worthwhile
endeavors, like yours, in which we feel a real stake. We are a
very “hands on” firm; we believe that guarantees the production of a
marketing tool - a compass - to direct your data, planning strategy,
and final report.
We are proposing the following two phases for your review. Phase I
would service your initial need to secure benchmark information to
help determine your strategy, issues, and focus. Phase II
would track your progress and determine net impact of existing
strategy and adjust strategy based on the polling to secure victory
in the Final Election in November.
Number of surveys
400
300
Confidence Level
95%
95%
Error Rate
+/- 4.9%
+/- 5.5%
Length of Survey
13-15 minutes
5-7 minutes
Field Work
Survey research will include but not be limited to:
Design of survey instruments
Minimum 95% confidence level/Maximum error rate of +/- 5% foR
cumulative
study
Design of sample frame
Screen questions to likely universe of respondents
Gender, age, and geographical quotas reflecting existing real
census data
On-site, real-time, or telephonic monitoring to guarantee
verifiable
execution
Production of cross-tabulation tables including banner point
Referencing
and analysis
Production of
final report including summary, graphs, cross-tabulation
analysis, and recommendations
Assisting
client with “Distribution Capsule” for the successful corporate,
political, agency, and/or media distribution of results
Press
availability to answer statistical questions from governmental
agencies, journalists, media outlets, and other pollsters
Travel
Costs
Reasonable
travel costs related to the survey in either option are included in the bid.
Administrative Expenses
Administrative expenses such as overnight mail delivery, long distance
telephone charges, faxes, and on-line services are included in the bid.
